BMW Group gets a new CEO in May 2015!!!


EnI

Piston Pioneer
BMW Group takes steps to initiate a generational change at the head of the Board of Management and Supervisory Board


  • 09.12.2014

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Harald Krüger (49), Member of the Board of Management of BMW AG, Production (12/2014).

  • Harald Krüger (49) to become Chairman of the Board of Management in May 2015
  • Dr Norbert Reithofer (58) proposed to succeed as Chairman of the Supervisory Board
  • Prof Joachim Milberg (71) to take leading role in the BMW Group's worldwide CSR activities and charitable foundations
  • Klaus Fröhlich (54) appointed to Board of Management with responsibility for Development

Munich
. At its meeting today, the Supervisory Board of BMW AG took the first steps to initiate a generational change at the head of the company's Board of Management and Supervisory Board. Harald Krüger will become Chairman of the Board of Management effective the end of the Annual General Meeting on 13 May 2015. The current Chairman of the Board of Management, Dr. Norbert Reithofer, will be put forward for election to the Supervisory Board at the 2015 Annual General Meeting. Moreover, the Supervisory Board expressed its support for the proposal that Dr. Reithofer – subject to his election to the Supervisory Board – be elected to the position of Chairman of the Supervisory Board after the 2015 Annual General Meeting.

The current Chairman of the Supervisory Board, Prof. Joachim Milberg, will step down as a member of the Supervisory Board effective the end of the 2015 Annual General Meeting. This move enables a generational change also at the head of this body. Once his mandate on the Supervisory Board is ended, Prof. Joachim Milberg will take on a leading role connected with the BMW Group's worldwide CSR activities and charitable foundations.

"The automotive industry is undergoing a fundamental shift. Those who want to play an active role in shaping tomorrow’s mobility need constantly to find viable solutions to future challenges. The BMW Group plans to maintain its leading role in the premium segment. To achieve this, we have to hand over responsibility to the next generation at an appropriate time,” explained Prof. Milberg on Tuesday, after the Supervisory Board meeting in Munich.


Generational change ensures continuity and strategic vision

On Tuesday, the Supervisory Board meeting chaired by Prof. Milberg – in agreement with the Nomination Committee and shareholders holding in aggregate more than 25 percent of the voting rights in BMW AG – requested the current Chairman of the Board of Management, Dr. Reithofer to stand for election to the Supervisory Board at the Annual General Meeting on 13 May 2015.

"With today's decision and recommendation for the positions of Chairman of the Board of Management and Chairman of the Supervisory Board, we have taken the first steps for a generational change, which combines the need for continuity and experience with the creative energy of the younger generation,” commented Stefan Quandt, Deputy Chairman of the Supervisory Board, after the meeting. "We are convinced that this combination will be a decisive factor for the future success of the BMW Group – in the interests of customers, employees and shareholders alike.”

Manfred Schoch, Chairman of the General Works Council and Deputy Chairman of the Supervisory Board, stated in Munich, “The excellent spirit of cooperation between the Works Council and company management represents a long tradition at the BMW Group and is one of the underlying reasons for our success. We want to maintain this relationship through the generational change and thus play a continuing role in jointly shaping the BMW Group's future."

The designated Chairman of the Board of Management, Harald Krüger (49), joined BMW AG in 1992, following completion of his degree in mechanical engineering, and has been a member of the board since 1 December 2008 when he was given responsibility for Human Resources. On 30 June 2012, he took over responsibility for MINI, Motorrad, Rolls-Royce and Aftersales BMW Group. Since 1 April 2013, he has been responsible for Production at the BMW Group.

Dr. Reithofer (58) joined BMW AG in 1987 and has been a member of the Board of Management since March 2000. He was responsible for Production until September 2006, when he became Chairman of the Board of Management of BMW AG. In this capacity, he played a key role in spearheading the company’s new strategic direction through Strategy Number ONE. This included the successful expansion of the BMW Group's product and service portfolio, significantly larger international sales and production networks and a firm commitment to electromobility in the form of the innovative brand, BMW i.

In the words of Prof. Milberg, “During his time as Chairman of the Board of Management, Mr. Reithofer has raised the BMW Group's performance to new heights, extended the company's lead in the premium segment and, at the same time, taken steps to ensure that the company is strategically prepared for the future. All of these achievements deserve genuine appreciation."

The Chairman of the Supervisory Board, Prof. Milberg (71), has accompanied BMW AG's progress over the past two decades in various functions. He joined BMW AG in November 1993 as board member responsible for Production. In February 1999, Prof. Milberg was appointed to the position of Chairman of the Board of Management of BMW AG. He was elected to the Supervisory Board in May 2002 and became its Chairman in May 2004. The Supervisory Board extended Prof. Milberg's mandate as Supervisory Board Chairman most recently in May 2013.

With immediate effect, Klaus Fröhlich (54) is the new member of the Board of Management with responsibility for Development. This appointment was also decided at today's meeting of the Supervisory Board. Klaus Fröhlich has been with the BMW Group since 1987, during which time he has held various executive management functions. Most recently, he was in charge of the Small and Mid-sized Series Product Line. His predecessor on the board, Dr. Herbert Diess, has left the company of his own accord.

Source: https://www.press.bmwgroup.com/glob...elId=6&id=T0197872EN&left_menu_item=node__804
 
it seems that BMW want a new generation of management for the 100th birthday of the brand .... and maybe also a younger management team for next generation of cars ...
don't forget also that the previous Developpement boss moves to Volkswagen
 
it seems that BMW want a new generation of management for the 100th birthday of the brand .... and maybe also a younger management team for next generation of cars ...
don't forget also that the previous Developpement boss moves to Volkswagen

Harald Krüger is also someone who believes that BMW should compete in the high-end luxury market above the 7er in the affordable luxury market. And was pushing for a 9er to take on the Mercedes-Maybach.
 
Harald Krüger is also someone who believes that BMW should compete in the high-end luxury market above the 7er in the affordable luxury market. And was pushing for a 9er to take on the Mercedes-Maybach.
Positive if it's right and we hope he will also push to small RWD models ;)
 
BMW's Krueger must strengthen core products and improve in some niches

BMW spent billions developing an electric-drive subbrand and factories to make not only the cars but the carbon fiber used in them.

CEO Norbert Reithofer wants the environmentally friendly i cars to be his legacy. But initial sales are relatively low: This year, BMW delivered 13,849 i3s and 1,129 i8s worldwide through November.

That points to a challenge for Reithofer's newly designated successor, Harald Krueger. Highly profitable, BMW has been the world's top-selling luxury brand since 2005. It is unbeatable in the luxury compact segment with the 3 series and is a leader in manufacturing flexibility.

But Krueger, announced as Reithofer's successor last week, has some work ahead to maintain BMW's competitive edge. In some areas, BMW must strengthen its core products -- which square off against aggressive competitors that have sharpened their products.

Krueger, 49, is the board member for production and a 22-year veteran of BMW. He takes the helm on May 13. Born in Germany and educated as an engineer, Krueger has a broad resume, including a stint at BMW's factory in Spartanburg, South Carolina, where Reithofer and two other BMW AG CEOs also worked. (See box, below.)


More: http://europe.autonews.com/article/...then-core-products-and-improve-in-some-niches
 
^

This woman is full of BS! The article is pretty much off ... Especially this:

BMW has subsequently slipped behind in some areas. Its cars don't have the advanced safety, driving assist and semi-autonomous features that brands such as Mercedes-Benz boast.

Really? What exactly? Traffic Jam Control? BMW also offers that on several models now. Also ... when it comes to safety features MB have traditionally be ahead of BMW ... Nothing new here. Not to mention many advanced features coming with the G11 in 2015.


BMW doesn't yet have vehicles to compete with the front-wheel-drive Audi compact A3 sedan, and the Mercedes-Benz CLA sedan and GLA crossover. The Mercedes CLA in particular surprised BMW executives, according to insiders.

X1, anyone?

Not to mention 1er Sedan is on the way. What about MB? X6's rival will be available in the Summer 2015, while X4's competitor is still completely missing. Not to mention the 3er GT & 5er GT competitors for instance. Some niches are led by BMW - and MB & Audi follows ... some are led by MB or Audi and BMW follows.


The first fwd BMW, the 2-series Active Tourer, is so bland looking that the U.S. subsidiary is questioning whether to import the hatchback.

WTF? No, that's not the case why 2er AT still isn't available in US market. BMW want to launch this model in US as a PHEV (which is on the way and will be premiered in 2015, btw).

Even the Mini brand, which Krueger oversaw in his prior board member assignment, has slumped in the United States.

Normal for the year when Mk change occurs ... and also Countryman LCI also happened this year ... Both events resulting in limited supply. And sales of both models are now picking up as planned.
 
Don't you just love auto industry analysis by people who know nothing about cars?

The Mercedes CLA in particular surprised BMW executives, according to insiders.

They were surprised at how ugh! it was? In what other way possible would it have surprised them?!? Bullsh!t man...

BMW master strategists and product visionaries at the board meeting: "OMG vee nefer saw dat vun coming - ze A-Klasse sedan dressed up as eine four door coupe!"
 
Regarding CLA ... MB has an advantage of earlier introduction of MFA (modular FWD) platform ... so the faster model expansion is possible for them currently. BMW have just introduced the UKL platform (with 2er Active Tourer), and be sure there will be TONS of new models based on this platform. Incl. 1er Sedan, 2er GT, X2, X2 Sport, possibly even 2er GranCoupe & 1er Touring etc etc.

BMW have a lot of plans based on UKL platform ... yet CURRENTLY MB has a time advantage ... But this will fade out in a few years.
 

BMW

Bayerische Motoren Werke AG, abbreviated as BMW is a German multinational manufacturer of luxury vehicles and motorcycles headquartered in Munich, Bavaria, Germany. The company was founded in 1916 as a manufacturer of aircraft engines, which it produced from 1917 to 1918 and again from 1933 to 1945.
Official website: BMW (Global), BMW (USA)

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