Giulia [Official] Alfa Romeo Giulia


The Alfa Romeo Giulia is a compact executive car produced by Alfa Romeo. Known internally as the Type 952, it was unveiled in June 2015, with market launch scheduled for February 2016, and it is the first saloon offered by Alfa Romeo after the production of the 159 ended in 2011.
We should expect some novelties for Giulia MY2018 in Europe.

They will offer Android Auto and Apple CarPlay.

But also there are new diesels with SCR. We are talking about all aluminium 2.2 unit with 160, 190 and 210 HP.

Veloce will get carbon fiber option for interior inserts and carbon on exterior.

For US some options will be renamed. AFAIK they are keeping something for MY2019. Not only Full LED front lights but something under the bonnet.
Does anyone know how well is the Giulia sales in the U.S since its debut.
dtd
 
Thanks, Merc1. We may need to wait for JD Power report or Consumer Report to check its reliability history after 1 year of sale in the U.S. I have not seen one in the Bay Area yet. It is so rare.
dtd

That's so odd. I've been in San Francisco all week and have seen a Ti and a Quadrifoglio roaming around. The Ti still had temp tags on it.
 
That's so odd. I've been in San Francisco all week and have seen a Ti and a Quadrifoglio roaming around. The Ti still had temp tags on it.
Hi Serpens,
I'm from San Jose, and I haven't seen one on the road around the South Bay.
dtd
 
That's what I've been reading as well.

A sort of "QV-lite" with a ~400hp V6 would just be ideal. But alas...

Some said that prototype was on Nordschleife in late 2016 or early 2016. I can't remember exactly. But what I remember is a lap around 8:00. That was around the same time when Giulia Q with manual lap times starting circulating and when most guys said it's simply not true.
 
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Piston Head comparison of the usual suspects.... M3 Competition, C63S and Giulia QV.
I've to admit that I'm very biased, because I "adore" F8x in Competition Pack guise :rolleyes: (... and have an F82 on order).
They chose the anglesey circuit - one of the best panorama wise ... so this should be reason enough to watch the video... but all Alfa fans, be warned ... maybe you better skip the video at all :whistle:

Here the link:
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And that's at sea level in a temperate climate. Can't imagine how many issues this car's engine is going to behave in hot and high environments. It's a promising start for the Giulia - the car world needs it to succeed. But right now I think your hard-earned money is better spent elsewhere.
 
Giulia sales are dismal here in the states; like "why did we come back to the U.S market again?" bad.

In order to penetrate this segment, you have to bring your A++ game against the very well established trio, and Alfa hasn't. All the delays and testing issues scared away potential clientele.

Maybe they should've kept initial developmental focus towards the meat and potatoes basic Giulia models rather than going straight for the M3 and C63 with the Quadrifoglio.
 
In order to penetrate this segment, you have to bring your A++ game against the very well established trio, and Alfa hasn't. All the delays and testing issues scared away potential clientele.

I'm somewhat with you here. Alfas main problem in the last decades wasn't that their cars weren't too unsporty but rather the incredible lack of quality! This piston head review wasn't the first, where Alfa got loads of critisism for their quality/reliability. In the last tests of german sport auto and autobild sportscars there were dedicated paragraphs, which discussed the bad quality of Alfas test cars (A pillar covers falling down, bad paintjobs and interieur surface already worn out). C'mon, those were selected press cars and then such recurrent quality problems?
I do expect that this will have clear consequences for QV resale value! If you buy a 40k € Alfa, then a reduced resale value (percentage wise) won't hurt as much as in the case of a 90k€ Giulia QV. So any advantage a QV might have due to its slightly lower price point compared to RS5/M3/4/C63 will be obliterated shortly after purchase.
For real Alfa fans, this might be neglectable, but for Alfa overall? Would be interesting to see, if Marchionne is willing to spend further millions for an Alfa Giulia QV successor?
 
Giulia sales are dismal here in the states; like "why did we come back to the U.S market again?" bad.

In order to penetrate this segment, you have to bring your A++ game against the very well established trio, and Alfa hasn't. All the delays and testing issues scared away potential clientele.

Maybe they should've kept initial developmental focus towards the meat and potatoes basic Giulia models rather than going straight for the M3 and C63 with the Quadrifoglio.

Actually Giulia sales have been trending upward every month here in the U.S. The problem is their uncompetitive lease rates and sparse dealer network, plain and simple. Here's the sales data:

Alfa Romeo Giulia Sales Figures - GOOD CAR BAD CAR

FCA is clearly not going gangbusters trying to push volume with this car. I assume they'll be much more aggressive with the Stelvio.
 
Actually Giulia sales have been trending upward every month here in the U.S. The problem is their uncompetitive lease rates and sparse dealer network, plain and simple. Here's the sales data:

Alfa Romeo Giulia Sales Figures - GOOD CAR BAD CAR

FCA is clearly not going gangbusters trying to push volume with this car. I assume they'll be much more aggressive with the Stelvio.

Sales are on the upside, but June's Giulia total sales number (992) is 10% of what the 3 Series sold (9.617), 14% what the C Class sold (7116), and 33% of what the A4 sold (3022). That's barely putting a dent in the market.

To put things into perspective, Land Rover sold more full-size RRs (1382) in June than than all Alfa Romeos.

Audi A4 / S4 US car sales figures
 
Sales are on the upside, but June's Giulia total sales number (992) is 10% of what the 3 Series sold (9.617), 14% what the C Class sold (7116), and 33% of what the A4 sold (3022). That's barely putting a dent in the market.

To put things into perspective, Land Rover sold more full-size RRs (1382) in June than than all Alfa Romeos.

Audi A4 / S4 US car sales figures

Didn't disagree with you there, but as I said Alfa clearly isn't trying to push volume at this point in time. There would be much bigger supply of Giulias if that was the case. Whatever Sergio has proclaimed doesn't match how many Giulias are hitting dealer lots to be sold at this point in time.

There's got to be supply in order sell big. That's why there's just under 11,000 C-class's sitting on dealer lots right now vs. ~2500 Giulias.
 
It's way too early to draw any conclusions about the Gulia's sales here in the U.S. just yet. Like others have stated, the dealers are iffy and the brand history sketchy. Give them time. You can't expect this car to sell like the 3-Series when the 3-Series is the champ year in and year out.

M
 
The Giulia is still in the novelty sales phase. So enthusiasts will driving a good portion of these initial numbers. Once this novelty wears off I simply doubt that Giulia will have the economies of scale required to take on this segment.

This segment is all about safe, pragmatic purchases - it's the working class segment after all - and it's entirely realistic to believe that the majority of buyers here will err on the side of caution. Even a solid return to the Alfisti's halcyon days won't be enough to yield the sales volumes required to be sufficiently competitive against the big 3 Germans.

As an aside, I went and had a good prod around a Giulia the other day. Sorry to say but its cabin simply isn't enough to entice regular Joes and Joelenes out of their Teutonic safe havens. Also, in non-QV spec, the base Giulia isn't especially attractive to these eyes - it's frankly, a little lumpy. It is - simply stated - a brand new car that already looks and feels behind the 3 Series - a car in its twilight.

With a new 3er due in two years, a C-Class facelift imminent and with Audi's sophisticated digital cockpits I feel that Giulia is already on the back foot and destined to fall further behind rather than make up ground.
 

Alfa Romeo

Alfa Romeo Automobiles S.p.A. is an Italian luxury car manufacturer and a subsidiary of Stellantis Italy. It was founded on 24 June 1910 in Milan, Italy, as A.L.F.A., an acronym for Anonima Lombarda Fabbrica Automobili. The brand is known for sport-oriented vehicles and has been involved in car racing since 1911. As of 2023, it is a subsidiary of the multinational automotive manufacturing corporation Stellantis.
Official website: Alfa Romeo

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