Hot! BMW AG: What's Next



I find this absolutely wonderful.

Not too long ago, I was quick to lambast BMW on its "non-dedicated" ICE/BEV strategy. But now I'm eating crow. Served piping hot by Bavarian cooks. And that enhances my sense of connection as a native Bavarian. Although I haven't resided there for the past 45 years. As of the late 1960's, Bavaria underwent a rapid transformation from a financially strapped, primarily agrarian German federal state to one of Europe's most innovative technological powerhouses. And I'm very cool with that.

Merci, Madln und Buam !
 

I find this absolutely wonderful.

Not too long ago, I was quick to lambast BMW on its "non-dedicated" ICE/BEV strategy. But now I'm eating crow. Served piping hot by Bavarian cooks. And that enhances my sense of connection as a native Bavarian. Although I haven't resided there for the past 45 years. As of the late 1960's, Bavaria underwent a rapid transformation from a financially strapped, primarily agrarian German federal state to one of Europe's most innovative technological powerhouses. And I'm very cool with that.

Merci, Madln und Buam !

I mean they basically are using a mixture of platforms though. We've got multi energy CLAR and dedicated EV Neue Klasse. I generally agree with your sentiment though, BMW played it right this cycle.
 
Journalists of Autoweek in the Netherlands are hyping about this model, which is shown in the IX3 video.

I gues this concept is old; similar was shown some 10 years ago.


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1758661989413.webp


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40 models in 2 years? Hard to believe.

40 models in like, iX3, X3 M, ICE 3 Series, EV 3 Series, ICE M3, EV M3, already being 6 separate models (I haven't counted the potential Touring versions), as well as upcoming facelifts of current ICE and EV models (LCI 5 Series in ICE and EV guise, sedan, Touring and M versions, already make up for at least 5 models).
 

BMW

Bayerische Motoren Werke AG, abbreviated as BMW is a German multinational manufacturer of luxury vehicles and motorcycles headquartered in Munich, Bavaria, Germany. The company was founded in 1916 as a manufacturer of aircraft engines, which it produced from 1917 to 1918 and again from 1933 to 1945.
Official website: BMW (Global), BMW (USA)

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